Link Equity:

Site popularity, the weight and power of a linking site is based on its relevance to the site subject matter, topic or community websites including Blogs. We would only link to pre-qualified websites that are relevant to your website. This may seem easy, however the time taken to find, submit and if required upload a link is uncertain on average we would work to a KPI (Key Performance Indicator) of 30 min per link.

• Link building Knowledge
• Identifying linkable content
• Pre – Existing Relationships

The benefits of increasing your link Equity are obvious: increased link Equity = increased rankings = targeted visitor traffic boost.

One of the most accessible and effective ways to improve your website's link Equity is a link exchange. Building link Equity through link exchange means finding partner sites whose webmasters are willing to add a link pointing to your website, in exchange to a link pointing to their website from yours.

This must be conducted in a proper fashion or your site could be banned by search engines

Press Releases and Public Relations

Influencing mainstream or niche press outlets to cover your company or its actions can be a highly effective way to drive attention to your site. Certain sites including Prweb are a good place to start and drive and feed the major news search engines which have the benefit of creating good link coverage.